MAKE DIFFERENCE Leadership vs. Management

Being a good leader it doesn’t mean you’re a good manager and vice versa. The two concepts are actually quite distinct and understanding that distinction can help you understand what it means to be good at either or good at both. Key Characteristics of Management From a broad perspective, management is smaller scale and more Read more about MAKE DIFFERENCE Leadership vs. Management[…]

What means Market Research?

Market research is the process of gathering, analyzing and interpreting information about a market, a product or service to be offered for sale in that market, and about the past, present and potential customers for the product or service; research into the characteristics, spending habits, location and needs of your business’s target market, the industry Read more about What means Market Research?[…]